Whew! We now know what they mean by the phrase, “The cobbler’s children have no shoes!” While we have been busy tending to our fabulous clients, we realized that we needed to tend house as well, and made it our New Year’s Resolution.
We re-launched our website today to reflect some of the amazing new talent we’ve brought on board and have focused our core business on serving the juvenile, toy and pet industries. Additionally, we have new reporting documents in place that make it even easier to see what programs are working, where changes need to be made, and most importantly, where your ROI is hiding and how to maximize the rewards. We have also invested in people and third party software platforms to help our clients get from point A to point B seamlessly.
Getting back to our New Year’s Resolution’s list, we believe in sticking to what we know best – babies, millennial moms and dads, kids and furry friends. NOBL employees have worked at Hasbro, Sassy, The First Years, Summer Infant, and Dorel Juvenile Group. Additionally, having switched from the client to agency side of the equation gives us unique insight into the product development process from ideation through to shelf placement - and beyond. We’ve done everything from pricing, production, and buyer meetings to media outreach, building social communities and more! So, even though we excel at social media and public relations, our arms embrace so much more – from marketing to strategy and even product development. Needless to say, we get the whole picture and love sharing this perspective with our clients.
So into 2016, we march onward, first and foremost as a boutique agency that embraces our clients like family - with the same sense of purpose, loyalty, and determination. Secondly, we serve as a humble, yet talented cobbler who can make you the perfect pair of shoes on your path to success.